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loyalty program Tag

Brand loyalty is a customer purchasing products and services from the same brand over and over rather than changing to other brands. Brand loyalty consists of a consumer’s commitment to repurchase or continue to use one brand. It is more than simply repurchasing. Businesses may provide a customer loyalty programs that keeps customers coming back. Customers enjoy the rewards and perks of being a loyal customer. Marketers know brand loyalty is a key factor is terms of customer retention. Marketing is geared toward...