Penefit is a cloud-based customer loyalty management (CLM) and relationship management (CRM) software solution for comprehensive management of loyalty programs, customer relations and support for marketing activities.

With Penefit Software, you can create and execute unique customer engagement programs, effectively manage memberships and rewards, interact with customers across multiple channels and track program performance.

Penefit offer customer loyalty management as a service and leveraging on cloud hosting. No physical server is required hence can save to hiring a team of IT experts to manage the infrastructure, just plug and play to start your loyalty program.

Penefit offers neccessary tools such as online storage, email , SMS and mobile communication module, web office and innovative marketing modules that needed in order to build a successful loyalty program. It is build for both individuals and business customers. To maintain high levels of customer satisfaction, program participants can easily be engaged through personalized contextual offers and promotion actions.

Penefit is a technology-based company provides software to brand owner for their customer’s loyalty program. Hence, you can freely define your own customer loyalty program for your member. We call this a private loyalty program. However, Penefit does support “shared” loyalty program (or a.k.a coalition or alliances) between few brands. Eg: Beauty wellness business alliance with cake store and glossary store.

Coalition Loyalty program usually had pre-set customers reward scheme, and all merchants within must follow the rules, however customer’s data or insight might not shared among merchants.
*Coalition loyalty (Eg, Bonuslink[My], BCard[My] )

It depend your decision to print card or not to print. Penefit is designed for both card and cardless operation. Type of cards available: QR Code Card / Mifare Card / Virtual Card.

Redemption products or vouchers is decide by you own company; it might be your own company products or merchandise items. Or it could be any products or discount / rebate that attract your customers.

It depends on the feature to launch the loyalty program. Retention comes with basic features to kick start a loyalty program. Moreover, Expansion plan include most features offer in Penefit, including features in Retention and Conversion plan

If reward point balance and customers’ data can be export to Excel or CSV format, Penefit can assist you to do first time import into your Penefit account. Select the one of the field that you use to identify your member (Eg: mobile number, physical card number, Identity Card etc) to lookup your member profile.

Penefit subscription model is annual basis.

Yes. Free trial is available. It subject for approval. Do contact sales [at] penefit.com for trial account.

Yes, please inform team [at] penefit.com and Penefit will assist you on exporting your account data

Yes. You can, please contact sales [at] penefit.com for upgrade.

If you are running without integration with existing POS system, yes, you need a smart device. Phone or tablet. iOS or Android.

3 ways.
1) Member download app and initiate transaction with merchant.
2) Member register via merchant’s tablet.
3) Member register via URL Link.

You can access all data via backend office.

Yes. Penefit integration API is ready for P.O.S vendor to perform the system integration. Kindly contact us (team [at] penefit.com ) to know more about system integration.

Yes, you can use it with/without smartphone, with/without physical card.

Yes, access control is configurable for each staff account.

Yes. All transactions are saved. Reports will show outlets performance on reward and redeem over the period you select either by daily, monthly, or yearly.
Transactions history can also be automatically export to Google Drive for data backup purpose.